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In the life science industry the term business development is often used for a wide variety of activities. These include business-to-business marketing of existing products and services, new business development tasks such as in- and out-licensing and strategic measures such as mergers and acquisitions.
manadu provides support for many different types of business development tasks. Depending on the requirements of the specific project manadu can act as consultant to the project team or provide hands-on support. If required, manadu can even take the role of an interim manager.
Some examples for potential business development tasks supported by manadu:
- Market analysis
- Business plan development
- Mergers and acquisitions
- In- and out-licensing
- Business-to-business marketing and sales
- Regional expansion strategy and implementation
- Interim management